Independent production consultancy, on the client's side.
01What we do
From brief to delivery.
Creative production procurement consultancy.
We advise brands and agencies on film, photography and content production, and manage the commercial, contractual and operational side of every job from an independent point of view.
We protect the budget.
We protect the idea.
We protect the client.
02Our position
We sit on the client's side.
Brand
- Marketing
- Procurement
- Brand teams
DUO
- Independent oversight
- Commercial control
- Production expertise
Partners
- Agency · Production
- Talent · Post
- Specialist suppliers
Independent. Transparent. Production-focused.
03The value we add
We don't sell production.
Our job is to make sure production is scoped correctly, bought competitively, negotiated on fair terms and delivered professionally.
Transparency
Clear visibility on scope, bids and costs.
Control
Senior oversight of budgets, contracts and delivery.
Efficiency
The right structure and the right suppliers for every project.
Quality
Commercial discipline without compromising the creative idea.
04How we work
One senior point of control across the whole production lifecycle.
- Brief
- Budget
- Procurement
- Contract
- Production
- Post
- Delivery
Clear scope. Optimised procurement. Controlled cost. Accountable delivery.
05Services
Senior production expertise, exactly where it's needed.
- 01
Production Procurement
Budget benchmarking · bid management · supplier analysis · cost negotiation
- 02
Budget Management
Budget control · cost tracking · final cost reconciliation
- 03
Talent & Contract Scope
Celebrity negotiations · contracts · usage rights · renewals · royalties
- 04
Production Supervision
Film · photography · AI production · original music · oversight on set, on shoot and in AI production
- 05
Post-Production Cost & Scope
Editing · retouching · AI · VFX · CGI · original music · sound · delivery
06Expertise
Built around today's production needs.
- Commercials
- Photography
- AI Production
- Celebrity & Talent
- Fashion & Lifestyle
- Post-Production
- Production Procurement
- Scope & Rights Management
07Who we work with
Flexible support for teams that need production expertise.
Brands
Independent production expertise, cost control and senior oversight.
Marketing & Procurement
Expert support on scope, supplier and budget evaluations.
Advertising agencies
Outsourced production procurement and senior production support.
International teams
Local production knowledge and on-the-ground support in Türkiye.
08Our perspective
Agency. Advertiser. Production.
Creative understanding. Commercial control.
For more than 20 years we have worked on all three sides of advertising production, inside the decisions and the execution.
Agency
We know the creative idea, the brief, the pitch process and what an agency expects from production.
Advertiser
We know budgets, procurement, approval processes, contracts and rights management.
Production
We know what a job really costs, how it gets made, and where to find efficiency without giving up quality.
09Experience
20+ years across every side of production.
A 360° view of how creative ambition, commercial reality and execution come together.
Production / Management
Otherside Creative
General Manager
Executive Producer2020 – 2025
Client side
Akbank
Türk Telekom
TTNETCorporate Communications
Procurement Producer2012 – 2020
Agency side
TBWA Istanbul
RafineriAgency Producer
2003 – 2012